The Truth About Car Dealerships: Perception vs. Reality

According to a recent survey, the majority of Americans believe that car dealerships are trying to deceive them. The KPA 2024 Dealership Trust Survey revealed significant discrepancies between what people think and what actually happens when it comes to pricing and financing at dealerships.

Perception vs. Reality

The survey found that many Americans have a negative perception of car dealerships, with a large percentage believing that they are being ripped off. However, the reality is that while some deceptive practices do occur, they are not as widespread as people may think.

Building Trust

It is important for car dealerships to work on building trust with their customers. By being transparent about pricing and financing options, dealerships can help dispel the negative perceptions that many people have. This can lead to better relationships with customers and ultimately, more sales.

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