them a name that may not resonate with all customers. We want to focus on the design and technology of our vehicles, rather than just a name.” 

What sets Aehra apart from other EV start-ups? 

“We are focused on the ultra-premium segment, which is currently under-occupied by EVs. We want to offer something different and unique to customers who are looking for a luxurious and high-performance EV. Our vehicles are designed with a spacious interior and cutting-edge technology, making them stand out in the market.” 

What are your plans for the future of Aehra? 

“We have a strategic model roll out planned for 2026, which will see our vehicles available in markets such as Europe, North America and China. We also plan to produce up to 25,000 units of each model per year. Our ultimate goal is to become the most attractive Italian EV brand, offering customers a premium and sustainable driving experience.” 

In conclusion, Aehra’s new electric saloon is set to take on the ultra-premium segment with its sleek design and cutting-edge technology. With a price tag of £138,160, it will be the second model from the US-Italian EV start-up, following in the footsteps of its SUV. The saloon will share 70% of its components with the SUV to minimise production costs and time, including the same 3m-long monobody chassis and 120kWh battery – the largest currently available on the market. It is expected to have a range of close to 500 miles and produce a similar 794bhp output to that of the SUV. The saloon will be revealed on 16 June at the Milano Monza Motor Show, with production set to begin in 2025 and deliveries confirmed for 2026. Aehra plans to produce up to 25,000 units of each model per year and become the most attractive Italian EV brand in the market.