Alfa Romeo CEO Plans to Launch Larger SUV in 2027

Introduction

Alfa Romeo CEO, Jean-Philippe Imparato, has hinted at the possibility of introducing a flagship SUV in 2027. This new model, which is currently in the design phase, aims to compete with popular SUVs like the Porsche Cayenne and BMW iX.

Key Points

• Imparato prefers a larger SUV over a compact hatchback for Alfa Romeo’s next model launch.
• The final decision on the new SUV will be influenced by market trends.
• The upcoming SUV is described as “striking” and is expected to be based on the STLA Large platform.

Details of the New Model

Imparato’s vision for Alfa Romeo’s fifth model line includes a larger SUV that will cater to the premium segment. The CEO’s preference for a larger vehicle aligns with the brand’s platform capabilities and design sketches that showcase a visually appealing exterior.

Future Plans

While Alfa Romeo is considering a larger SUV for 2027, the brand is also looking to revamp its existing lineup. The Stelvio and Giulia models are set to be replaced with electrified versions in the coming years, emphasizing Alfa Romeo’s commitment to innovation and sustainability.

Conclusion

Alfa Romeo’s potential entry into the flagship SUV segment reflects the brand’s ambition to expand its presence in the competitive luxury market. With a focus on design, performance, and electrification, Alfa Romeo aims to stay ahead of industry trends and meet evolving consumer demands.