BYD Seal U: A New Electric SUV Confirmed for UK Sales
The BYD Seal U, a slightly taller and wider sibling of the electric Seal saloon, is set to hit the UK market, the Chinese brand has confirmed at the Munich Motor Show. This SUV, known as the BYD Song Plus Champion Edition in China, will be available in the UK with a battery-electric powertrain.
The BYD Seal U offers a choice between two lithium-iron-phosphate (LFP) batteries: 71kWh or 87kWh. In China, these batteries provide a range of 323-376 miles on the CLTC test cycle. However, these figures are expected to change after undergoing European WLTP testing. While charging capabilities have not been detailed yet, the Seal saloon, which shares the same e-Platform 3.0 as the Seal U, can recharge its battery at rates up to 150kW. Although this falls short of the 350kW offered by competitors like the Hyundai Ioniq 5 and Kia EV6, it is still on par with many current models.
The BYD Seal U is equipped with two electric motors, producing 204bhp and 218bhp, along with 229lb ft of torque. The interior features a 15.6-inch rotating infotainment touchscreen, similar to the Seal saloon, as well as a digital instrument display. The pricing of the Seal U is expected to be slightly higher than its saloon counterpart, which is anticipated to be around £45,000. This pricing strategy mirrors the relationship between Tesla’s Model 3 and Model Y.
The introduction of the BYD Seal U marks the next phase of BYD’s European expansion. The brand entered the European market with the Atto 3 electric crossover last year and will soon be followed by the Dolphin hatchback, priced from £25,490. BYD is currently the world’s largest manufacturer of plug-in hybrid and battery-electric cars, having sold 1.8 million such vehicles in 2022. The company aims to more than double its volumes in 2023, with hopes pinned on a successful European launch.
However, whether BYD can achieve its ambitious goals remains to be seen. According to figures from Jato Dynamics, BYD recorded only 3000 new-car registrations in Europe during the first half of this year.
The BYD Seal U is an exciting addition to the growing electric SUV market in the UK. With its competitive range and spacious interior, it offers a compelling option for eco-conscious consumers. The availability of two battery options provides flexibility for different driving needs and preferences.
The Seal U’s charging capabilities, while not yet detailed, are expected to meet the demands of most drivers. Although it falls short of some competitors in terms of charging speed, it still offers a respectable rate that allows for convenient recharging during longer journeys.
The inclusion of two electric motors in the Seal U ensures ample power and torque for a thrilling driving experience. The interior, with its large infotainment touchscreen and digital instrument display, offers modern technology and convenience.
While the pricing of the Seal U may be slightly higher than its saloon counterpart, it is still within a reasonable range for an electric SUV. The relationship between the BYD Seal U and Tesla’s Model Y provides a helpful comparison for potential buyers.
BYD’s expansion into the European market is an exciting development for electric vehicle enthusiasts. With its track record as the world’s largest manufacturer of plug-in hybrid and battery-electric cars, BYD brings a wealth of experience and expertise to the European market.
However, the brand will need to overcome the challenge of low new-car registrations in Europe to achieve its ambitious growth targets. With the introduction of the BYD Seal U and other upcoming models, BYD has a chance to make a significant impact and establish itself as a key player in the European electric vehicle market.
In conclusion, the BYD Seal U is an impressive electric SUV that offers a competitive range, spacious interior, and modern features. As BYD expands its presence in the UK and Europe, it has the potential to make a significant impact and attract eco-conscious consumers looking for high-quality electric vehicles.