The world of motorsport media can get a little boring. So many publications have spent decades telling the same story in different ways, when they should be taking advantage of the fact that this high-adrenaline sport warrants experimentation and innovation. In the world of Formula 1, that publication is RACEWKND.
Formula 1's Las Vegas Grand Prix weekend will be kicking off in under 80 days, and work in the city is in full swing, with roads being repaved and a permanent 300,000 square-foot paddock building being erected to house year-round F1-related activations. There’s one big problem, though: The locals think F1 has named…