Genesis Explores Off-Roading Market with GV70 Partnership

The popularity of off-roading and overlanding activities has been on the rise, attracting both automotive enthusiasts and outdoor adventurers. Recognizing this growing trend, automakers are capitalizing on the craze by introducing off-road focused trims. Genesis, the luxury automaker, is now entering the off-roading market by partnering with renowned off-road company Delta to develop a special edition of their GV70 model.

Genesis Teams Up with Delta for an Adventurous GV70

Genesis has joined forces with Delta, a respected name in the off-roading industry, to create a unique version of their popular GV70 SUV. This collaboration aims to combine Genesis’ luxury and performance with Delta’s expertise in off-road capabilities, offering customers a sophisticated yet adventurous driving experience.

Unleashing the Potential of the GV70

The partnership between Genesis and Delta will enhance the GV70’s off-road capabilities, making it suitable for various terrains and challenging conditions. The vehicle will undergo modifications such as increased ground clearance, reinforced suspension, and all-terrain tires to ensure optimal performance in rugged environments.

A Classy Way to Explore the Outdoors

With this new off-road edition, Genesis aims to provide customers with a classy and refined option for their outdoor adventures. The GV70 will feature luxurious interior finishes, advanced technology, and comfortable seating, ensuring a premium experience even in the most remote locations.

Meeting the Growing Demand

The decision to venture into the off-roading market aligns with Genesis’ strategy to cater to the evolving preferences of their customers. As interest in off-roading and overlanding continues to grow, Genesis is positioning itself as a brand that can meet the demands of both luxury and adventure-seeking consumers.

For more information about the off-road capabilities of the Genesis GV70 and its partnership with Delta, click here.