Exploring Cadillac House: Home of the Celestiq | Giga Gears

The Ultimate Cadillac Experience at Cadillac House

When it comes to luxury vehicles, the Cadillac Celestiq stands out from the crowd. To match the exclusivity of this ultra-luxury car, Cadillac has introduced Cadillac House, a unique buying experience located in Michigan.

A Personalized Approach to Luxury

Cadillac House offers customers the opportunity to commission their Celestiq with a range of personalization options. From choosing paint colors to selecting wheels and upholstery, customers can tailor their vehicle to their exact preferences.

The Reimagined Customer Experience

The Cadillac Celestiq competes with top luxury brands like Bentley and Rolls-Royce. To set themselves apart, Cadillac knew they needed to offer more than just a product. That’s where Cadillac House comes in. According to Cadillac’s John Roth, the experience is what truly elevates the brand.

A Blend of History and Modernity

Located at the Warren Tech Center, Cadillac House is not just a showroom but a destination for all things Celestiq. The building, dating back to 1955, has been meticulously restored to balance its historical significance with Cadillac’s vision for the future.

The Commissioning Process

At Cadillac House, customers can immerse themselves in the commissioning process. From the cozy client lounge to the collaboration area with designers and personal concierges, every step is designed to make the experience unforgettable.

Personalization at Its Finest

The “magic wall” at Cadillac House showcases a plethora of options for customers to visualize their Celestiq. From paint colors to fabrics and trims, clients can handpick every detail to create a truly bespoke vehicle.

A Tribute to Design Excellence

Designed by Suzanne Vanderbilt, Cadillac House pays homage to a trailblazing woman in the male-dominated auto industry. The building’s golden sculptural screen by Harry Bertoia adds a touch of artistic flair to the space.

With Cadillac House, Cadillac has redefined the luxury car buying experience, offering customers a personalized journey from start to finish.

Latest articles

- Advertisement - spot_imgspot_img