Jeep Unveils 2024 Wrangler: Pricing, Features, and Competitor Comparison
Jeep recently unveiled the 2024 Wrangler, a more functional and off-road-capable SUV with updated technology and a better interior. The early previews look promising, and now we know how much the automaker plans to charge for its updated icon. In this article, we will discuss the pricing, features, and competitor comparison of the 2024 Jeep Wrangler.
Pricing
The base 2024 Wrangler starts at $33,690, including a $1,795 destination charge. Stepping up to the Unlimited four-door model drives the price by $4,000. The Sport S trim, which opens the door to more features, starts at $37,190 after destination. Jeep is offering the 4xe powertrain in the Sport S model starting next year, which brings the plug-in hybrid’s entry-level price down to $51,790. The range-topping Rubicon 392 starts at $89,390 after destination.
Features
The 2024 Jeep Wrangler comes with a host of new features that make it even more off-road capable. The Rubicon model comes with a new Off-Road Plus mode that allows drivers to lock the rear axle at higher speeds for better traction. It also comes with a new TrailCam forward-facing camera that helps drivers navigate obstacles on the trail. The Rubicon model also comes with a new hydraulic sway bar that allows drivers to disconnect the front sway bar for better articulation.
The 2024 Wrangler also comes with updated technology, including a new Uconnect 5 infotainment system with a larger 8.4-inch touchscreen display. It also comes with wireless Apple CarPlay and Android Auto, as well as a new digital gauge cluster.
Competitor Comparison
If Jeep can manage expectations and keep up with demand, the new Wrangler looks to be a solid competitor to the Ford Bronco. Ford is still way behind on orders, and it’s still nearly impossible to find a new Bronco on a dealer’s lot without a sizable markup. At the same time, the new Wrangler didn’t address some of the prior complaints with the SUV, especially its on-road handling.
While Jeep took steps to make the 2024 Wrangler’s interior nicer and more usable, the off-roader still lacks independent front suspension, which gives the Bronco a significantly more manageable daily-driving experience. The Bronco also comes with a host of new features that make it even more off-road capable, including a front stabilizer bar disconnect and a trail turn assist that tightens the turning radius in 4WD low mode.
Conclusion
The 2024 Jeep Wrangler comes with a host of new features that make it even more off-road capable. The Rubicon model comes with a new Off-Road Plus mode, a TrailCam forward-facing camera, and a hydraulic sway bar that allows drivers to disconnect the front sway bar for better articulation. The 2024 Wrangler also comes with updated technology, including a new Uconnect 5 infotainment system with wireless Apple CarPlay and Android Auto.
While the new Wrangler looks to be a solid competitor to the Ford Bronco, it still lacks independent front suspension, which gives the Bronco a significantly more manageable daily-driving experience. The Bronco also comes with a host of new features that make it even more off-road capable, including a front stabilizer bar disconnect and a trail turn assist that tightens the turning radius in 4WD low mode.
