The Ram 1500 Classic: A Timeless Pickup
Introduction
Ram has decided to discontinue the 1500 Classic model in Canada, but it will remain available in the United States. This pickup is based on the previous-generation design that first hit the market in 2008.
Continued Presence in the US
Despite the introduction of the updated 1500 model last fall, including a high-performance RHO variant with 540 hp, the Ram 1500 Classic will still be offered in the US market. This decision ensures that Ram can compete effectively at the lower end of the pickup segment.
Competitive Pricing
The Ram 1500 Classic comes with a starting price of $38,705 in the US, making it more affordable than the standard 1500 model priced at $40,275. Additionally, generous discounts are often available for the Classic, such as the current $4,000 ‘bonus cash’ offer for the Tradesman Crew Cab.
Production Ceased in Canada
While the Ram 1500 Classic has been discontinued in Canada, production will continue for the US and Mexico markets. This decision is welcomed by value-conscious consumers and fleet operators looking for reliable and affordable pickup options.
Future Outlook
Although the longevity of the Ram 1500 Classic in the US remains uncertain, the 2024 model offers a choice between a 3.6-liter V6 engine with 305 hp and a 5.7-liter V8 option. The availability of these powertrains may change in the future as Ram evaluates market demands.
Conclusion
With its timeless design and competitive pricing, the Ram 1500 Classic continues to serve as a reliable option for truck buyers in the US and Mexico. As Ram navigates the evolving pickup market, the Classic model remains a steadfast choice for those seeking value and performance.